Turkey: Aşkale Cimento has launched new branding including an updated logo. The company said that the rebrand signifies its transition from a local to a global cement company.
CEO Fatih Yücelik said “We took a big step to be an international player with innovator and sustainable solutions, on our new journey to build the future.” He added “We are determined to do our part to build a better future for both our country and the world. Our new corporate identity is our first step, showing that we are fully committed to our goal of being the pioneer of change and transformation in the industry.”