Nigeria: Dangote Group is the most admired brand in Nigeria according to a survey of around 50 brands by marketing agency Brand Nigeria. Several variables such as innovation capacity, product quality, online presence, leadership and presence of products in the local market, have led Dangote to lead this ranking, according to the reserach team.
Dangote is most admired brand in Nigeria
URL: https://globalcement.com/news/item/8016-dangote-is-most-admired-brand-in-nigeria
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