Displaying items by tag: Strategy

Mexico: Cemex has announced that its chief executive officer (CEO), Fernando González, will host a ‘virtual conversation,’ in which he will discuss aspects of the group’s financial and business strategy and its operation resilience post-Covid-19 performance enhancement programme, on 10 September 2020. The company says that chief financial officer (CFO) Maher Al-Haffar and strategic planning and business development executive vice president José González will also be on hand to answer questions.

It’s back to work for many in Europe this week following the summer break and so too for the Global Cement and Concrete Association (GCCA) with the release of its 2050 Climate Ambition mission statement. Talk about setting the bar high for the rest of us struggling to remember how to log into our computers! The short version is that the association aspires to deliver society with carbon neutral concrete by 2050. The actual detail will be published in the second half of 2021.

What it does say is that, “detailed actions and milestones” will be set out in the forthcoming roadmap. This will include, “working across the built environment value chain to deliver the vision of carbon neutral concrete in a circular economy, whole life context.” This focus on concrete and end-product life-cycles looks likely to be the wriggle room cement and building materials producers need to actually meet the goal. To put it another way, as the press release helpfully reminds us, things that people need are made out of concrete. So, until a viable alternative to clinker turns up, the cost in CO₂ emissions needs to be spread as far and wide as possible. At the same time everyone needs to be continually told how much they need cementitious products: don’t think of the CO₂ released to build your new house. Rather: think of the CO₂ saved annually by living in a well-constructed dwelling, as opposed to the alternatives, and consider what happens to the concrete once the structure is demolished.

A few ideas of what strategies the roadmap may use to reach its target are revealed. This is fairly standard current thinking including: cutting direct energy-related emissions; increasing co-processing; increased renewable electricity usage; reducing process emissions through new technologies and deployment of carbon capture at scale; reducing the content of both clinker in cement and cement in concrete; more efficient use of concrete in construction; reprocessing concrete from construction and demolition waste to produce recycled aggregates; and quantifying and enhancing the level of CO₂ uptake of concrete through recarbonation in a circular economy, whole life context.

It’s early days yet, with the roadmap not due for at least a year, but deploying carbon capture methods at scale will be expensive and difficult. Whatever target the GCCA sets here will be keenly observed, especially so given that the association is a global concern. So far carbon capture in the cement industry has generally been linked to regions with market or legislative encouragement. How, for example, would a producer in a country with low environmental restrictions react to its peers trying to get it to make cement production more expensive? The rest of the points seems more tangible at the moment but will require lots of work to realise. They are also interlinked and this reinforces the need for someone to continually remind society about the life cycle of concrete. Taking concrete recycling into the mainstream is great but the world has to be told that it is happening.

This last point brings us to the perceived success of the GCCA’s ambitions: will a successfully realised strategy to make carbon neutral concrete by 2050 be enough to make environmental activists like Greta Thunberg happy? Probably not. Pure environmentalists seem unlikely to accept whole lifecycle thinking while limestone decomposition in kilns continues without capture or cessation. Even if the cement and concrete industries hit the target they will have to shake off the taint that the achievement was at least partly down to sneaky carbon accounting. Suddenly saying that concrete buildings have been sucking up CO₂ all along and that the industry is now, say, 20% closer to its carbon neutral target may feel like cheating to some observers. Step forward a global association to say otherwise. The need for industry associations making the case for the sector’s aspirations seems more essential than ever.

UK: The Global Cement and Concrete Association (GCCA) has published its 2050 Climate Ambition, a joint industry commitment to net-zero carbon dioxide (CO₂) emissions by 2050. The association’s 40 members have committed to, “eliminating direct energy-related emissions and maximizing the co-processing of waste from other industries, reducing and eliminating indirect energy emissions through renewable electricity sources, reducing process emissions through new technologies and deployment of carbon capture at scale, reducing the content of both clinker in cement and cement in concrete, as well as more efficient use of concrete in buildings and infrastructure, reprocessing concrete from construction and demolition waste to produce recycled aggregates to be used in concrete manufacturing and quantifying and enhancing the level of CO₂ uptake of concrete through re-carbonation and enhanced re-carbonation in a circular economy, whole-life context.”

President Albert Manifold said, “The 2050 Climate Ambition represents our industry’s commitment to further reducing emissions and ensuring that the vital product we provide can be delivered on a carbon-neutral basis by 2050. There is a significant challenge involved in doing so and achieving alignment across our industry on a sustainable way forward is an important first step. We cannot however succeed alone and in launching our ambition statement we are also highlighting the need for our industry to work collaboratively with other stakeholders in support of our ambition for a more sustainable future.”

Australia: Adelaide Brighton has extended its lease over its Sellicks Hill quarry in South Australia until 2090. The Advertiser newspaper has reported that the signing of the lease, which secures the company’s local supply of limestone, “coincides with a rise in local cement consumption due to the government’s South Australia HomeBuilder building and renovation subsidy scheme,” according to the company. In August 2020 Adelaide Brighton signed supply contracts with BHP and OZ Minerals for infrastructure projects in the state.

Vietnam: The government has adopted a cement industry development strategy under which all plants below 0.9Mt/yr capacity must make investments to improve their productivity, product quality, energy saving and environmental protection by 2025. In order to facilitate this, the government says it will improve institutions and policies and improve the efficiency of raw materials exploitation, scientific research and industrial application, promoting domestic consumption, increasing available training and tightening environmental protections, according to Việt Nam News. Plants which fail to increase productivity in the specified ways will face closure.

The government says that strategy aims, “to develop the cement industry to an advanced and modern level, to produce cement of international standard quality with economical and efficient use of energy, giving high competitiveness in the international market, while meeting the needs of the domestic market, completely eliminating out-dated, natural resource-consuming and polluting technology for production.” The measure specifically targets the country’s overcapacity issue in its efforts to develop demand and its emphasis on product quality.

Mexico: Cemex says that the ongoing coronavirus pandemic will not delay its ‘Climate Action Strategy’ that was previously announced in February 2020. The building materials producer has developed a CO₂ reduction roadmap to help guide it towards a towards a targeted 35% reduction in net specific CO₂ emissions between 1990 and 2030.

The roadmap consists of: reduction of CO₂ emissions of clinker through “the production of novel clinkers with lower heat consumption”; use of “alternative decarbonated raw materials”; increased alternative fuel substitution; and increased substitution of clinker with “alternative cementitious materials, using admixtures to enhance strength, and adopting new grinding technologies to improve performance”; in addition to the increased use of renewable energy.

Cemex chief executive officer (CEO) Fernando Gonzalez said, “Climate change is one of the biggest challenges of our time, and we believe that we can continue to address it as a fundamental component of our efforts to recover from the Covid-19 pandemic.”

Russia: The government has launched a strategy to support that development of manufacturing industries that it says will increase cement production by 50% to 90Mt/yr from 60Mt in 2019. The strategy consists of investment in equipment and vehicles, reducing building materials imports to below 1% of consumption, reducing the cost of construction by 30% across all building types and increasing the energy efficiency of building materials by a heat loss factor of 30%.

Switzerland: LafargeHolcim has reported sales of Euro5.03bn in the first quarter of 2020, down by 11% year-on-year from Euro5.66bn in the corresponding period of 2019. Cement sales over the period fell by 10% year-on-year to 45.0Mt from 50.0Mt. The group’s earnings before interest and taxation (EBIT) was Euro249m, down by 14% from Euro290m.

LafargeHolcim CEO Jan Jenisch said that the results showed the group’s ‘resilience, despite the COVID-19 outbreak in China’ in January 2020. Other markets were disrupted from mid-March. “I am confident that LafargeHolcim will emerge from this pandemic as an important contributor to economic recovery as building activity gets back to normal,” he added.

LafargeHolcim’s coronavirus action plan consists of a Euro380m year-on-year capex reduction, a Euro285m year-on-year fixed cost reduction, realisation of energy price reductions, a review of all third party products and services and a reduction of net working capital in line with the level of activity.

Mexico: Elementia’s first quarter sales were US$49.0m, down by 5.0% year-on year from US$52.0m in 2019. Group earnings before interest, tax, depreciation and amortisation (EBITDA) was US$20.4m, down by 7.0% from US$22.0m in the first quarter 2019. Cement volumes fell by 11% year-on-year to 1.08Mt from 1.22Mt.

The company suspended all operations in Peru, Bolivia and Ecuador from 20 March 2020 and in Colombia and El Salvador from 30 March 2020. It says that it has moved its 2020 strategic focus to ‘inventory reduction and sustained US cement growth.’

Mexico: Cemex has shared its 2019 sustainability achievements in an integrated report entitled ‘Innovating for a Better World,’ which analyses the company’s strategic vision, operational performance and corporate governance against its commitment to drive innovation in the cement sector. Throughout the year, the company introduced its new Climate Action strategy to reduce CO2 emissions by 35% by 2030 and established an ambition to deliver net-zero CO2 concrete by 2050. It achieved an alternative fuel substitution rate of 28%, its highest since 2014, bringing its net specific CO2 emissions per tonne of cementitious product to 624kg.

Cemex’s net income was US$179m in 2019, down by 69% year-on-year from US$570m in 2018. Its sales declined by 8%, to US$4.3bn from US$4.7bn