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News China Resources Cement becomes China Resources Building Materials Technology

China Resources Cement becomes China Resources Building Materials Technology

Written by Global Cement staff 05 October 2023
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China: China Resources Cement (CRC) has rebranded to China Resources Building Materials Technology (CRBMT). The producer says that this reflects its business positioning and development strategy, and marks the launch of its transformation into a building materials group around its existing cement business.

Last modified on 11 October 2023
Published in Global Cement News
Tagged under
  • China
  • CRC
  • China Resources Cement
  • China Resources Building Materials Technology
  • rebrand
  • Brand
  • marketing
  • diversification
  • GCW629
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