US: Hoffmann Green Cement Technologies has signed a licensing agreement with Hoffmann Green USA. The company will receive a first entry fee of €2m and annual royalties based on sales generated by the commercialisation of Hoffmann cements. The contract also gives the option of sub-licensing Hoffmann units in the US. It also includes the option, until 2025, to extend the license nationwide by 2025 for €20m.
Co-founders Julien Blanchard and David Hoffmann said "The signing of this key licensing agreement in the US is the concrete result of the pre-agreement announced at the end of 2023. We are delighted to join forces with two partners who share our vision of the construction sector and have both significant expertise and in-depth knowledge of the local ecosystem."