Spain: LafargeHolcim España has appointed Carmen Díaz as its commercial director. Díaz was previously the general manager of the group’s ReadySet Mix digital venture. She succeeds Simón Kronenberg in the post who has moved on to a new role with the group in Switzerland.
Díaz is a chemical engineer from the University of Oviedo and she also holds an MBA. She joined LafargeHolcim in 2002 and has held various roles including Area Manager in Madrid and the Vice President of Commercial Performance and Head of Ready Mix Commercial in France.
