Displaying items by tag: cement boards

India: CK Birla group's subsidiary, HIL Limited, has announced that it has sold 100,000t of Charminar brand fibre cement roofing sheets in May 2014.

"This is the highest ever achieved by any brand globally," said HIL's managing director, Abhaya Shankar. He added that Charminar has been a household name, synonymous with asbestos roofing solutions across India, for nearly six decades. HIL has eight manufacturing plants, an installed capacity of 1Mt/yr and a 20% share in the US$669m market of asbestos roofing products in India.

Formerly known as Hyderabad Industries Limited, HIL launched Charminar asbestos roofing products 66 years ago. Shankar said the brand had attained market leadership some time in the late 1950s and retained that position thereafter. As a part of brand-building efforts, HIL has deployed campaign vans, relied on wall paintings and actively participated in village marts and other such events in rural areas. According to Shankar, the brand building involved three aspects: a strong relationship with distributors, a pan-Indian presence and consistent policies in respect of trade. HIL has also made use of a good supply chain and a robust system to get customer feedback. HIL spends about 2.5-3% of its revenues on brand building.

Australia: Boral will cease clinker production at its Maldon cement plant in New South Wales on 31 December 2014, axing up to 28 jobs in the process. Boral Cement's executive general manager, Ross Harper, said that a decline in demand for off-white clinker, which forms the basis of a range of specialty cement products, was behind the decision.

"Unfortunately, demand has declined sharply as consumers switch to products made from imported white clinker," said Harper. "This decline has coincided with a downturn in demand, rising costs of production, the availability of cheap imported clinker and the slow recovery of the building and construction industry." He said that the combination of these factors, plus the Maldon kiln's high cost and sub-scale output, rendered off-white clinker production unsustainable at Maldon. Harper added that Boral would maintain its Maldon grinding mill, packaging and associated logistics on site.

Australia: Fibre cement producer James Hardie Industries said on 22 May 2014 that it expects the US housing construction market to improve in 2014 as it posted a more than doubling in annual net profit. "The company continues to expect improvement in the US operating environment," said James Hardie.

James Hardie, which generates two-thirds of its revenue in Europe and the US, said that its annual net sales in those markets grew by 19%, helped by strong rises in US single-family building permits. James Hardie posted a net profit of US$99.5m for the year to 31 March 2014, up from US$45.5m in the previous year. Net operating profit, which excludes charges for asbestos liability, asset impairments and regulatory charges, was US$197.2m compared with US$140.8m in the prior year. Overall net sales grew by 13% to US$1.49bn.

James Hardie has been compensating Australian victims of asbestos-related illnesses such as mesothelioma and said that its asbestos liability grew by US$186.18m to US$1.44bn by 31 March 2014, after the number of claims were higher than expected for a second consecutive year.

US: Saint-Gobain has signed an agreement for the sale of its US-based fibre cement siding business to Plycem USA, a subsidiary of Elementia of Mexico. The transaction is expected to be finalised in the first quarter of 2014, subject to standard closing conditions.

The business is part of Saint-Gobain's Exterior Products activity of the Construction Products Sector. It manufactures and sells fibre cement siding, trim and accessory products for the US and Canadian residential and commercial construction markets. The business employs close to 250 people and has three US production sites at Roaring River, North Carolina, Terre Haute, Indiana and White City, Oregon.

Philippines: Thailand-based Siam Cement Group seeks to put up a manufacturing facility for fibre cement boards, smart boards and ceramic tiles, The Nation reports. These planned projects would cater to not only the domestic market but also SGC's markets across the Asean nations.

"If the products are marketable here, we plan to produce those products here. Investments would depend on market size. For example, for fibre cement board, we need (to be able to sell at least) 5Mm² to (justify the cost of putting up a facility). The current local demand is 30Mm²," said Surasak Kraiwitchai-charoen, international business director of SCG Building Materials Group in Thailand.